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Pin Program

2020 Pins Are Available and Can Be Purchased By

  • Calling the National Cherry Festival at 231-947-4230. Shipping and Curbside pick up is available
  • Stopping by the office at 521 S Union Street, Traverse City, MI 49684 and we will meet you outside Mon-Thurs from 11am to 5pm. Call 231-947-4230 and we will be right out!
  • Running into Peter or another Pin Seller in Traverse City.

If you completed the interest form, we will be calling to see if you'd like to order pins over the phone.



Take home a once in an era keepsake National Cherry Festival 2020 pin while vying for the Grand Prize of a Stay & Play at the Grand Traverse Resort and Spa! Pins are $5. Official rules are below. Sales will start in June of 2020 and continue until August 14.


Drawings via Facebook.

Our Pin Program Hero Volunteer

Peter Garthe is one of our many cherished volunteers. He's been a longstanding character within the festival's culture and a community darling. For over 20 years he's been saying "1,2,3...Boogie!" motivating people to take a chance at picking a winning pin. We love Peter and all he has done for the festival. We cannot say THANK YOU enough!

Peter Garthe: Pin Ambassador

Peter started selling pins in 1991. He has continued to sell commemorative pins each year since. Peter holds the record for Top Pin Seller since 1993. 22 times he has been crowned the National Cherry Festival Pin Sales Champion and this year he is going for a 25th victory! Over the course of his 25 years in pin sales, his grand total for amount sold to is over 200,000 pins in 2015.Peter was born and raised in Traverse City, MI. Not only does he help at the Festival but Peter also works as a basketball referee with local high school teams. Locals know Peter’s story and many will only buy their pins from him. Prior to Festival you will see Peter biking around Traverse City, Acme and Greilickville & Chum's Corner stopping into local business to make sure everyone has bought their Festival Commemorative Pin for the year. The National Cherry Festival is lucky to have his dedicated help and support year after year!

Peter keeps a running tally of how many pins he has sold over the years. Ask him how many pins he's sold by year! He has them all memorized.

Grand Traverse Resort & Spa
United Airlines
Best Buy

Go For The Gold Rules

Go For The Gold Rules

Raffle License Number R58247

  • Gold pin qualifiers (or designee) must register their gold pin entry form, found in the pin envelope, the National Cherry Festival office at 521 S Union St, Traverse City, Michigan 49684 by placing the entry for in designated mailbox by noon on Friday, August 14, 2020
  • All entries must contain a legible name and a working phone number.
  • The entry form stating "Gold Pin Entry Form" is required to be part of the semifinalist drawing.
  • The drawings will start at 2:00pm on Friday, August 14, 2020 on the National Cherry Festival’s Facebook Page – www.facebook.com/cherryfestival. Semifinalist will be drawn and verbally announced.
  • The final drawing will immediately follow the semifinalist drawing on the National Cherry Festival’s Facebook Page – www.facebook.com/cherryfestival
  • Winners and semifinalist names will be posted on our website at www.cherryfestival.org and in our office window at 521 S Union Street Traverse City MI 49684.
  • National Cherry Festival prizes may not be substituted or redeemed for cash. Winners' rights may not be transferred or assigned.
  • Arrangements for prize pickup must be made with the National Cherry Festival, Inc., by September 1, 2020.
  • If a winner of one of the 2020 Go for the Gold prizes declines to accept, a drawing from the remaining non-winning semifinalists will be made to determine a new winner.
  • Pin purchase price is $5.00.
  • The odds of choosing a gold pin are 1:12.5.
  • No refund or exchange of pins purchased is allowed.
  • To participate, you must be 18 years of age or older.
  • You need not be present to win.
  • Prize winners are responsible for federal, state, and local taxes and delivery fees, and licensing fees.
  • Pin purchasers or winners grant the The Festival Foundation without additional compensation, permission to use their names, addresses, and photos in advertising publicity and follow-up marketing.
  • Persons in any of the following categories are not eligible to participate: employees and immediate family members of the The Festival Foundation, persons engaged in any way with the production or development of this promotion, or employees or agents of any Prize Sponsor. Festival volunteers, other than the Pin Program Event Directors, are eligible to win.
  • 2020 Go for the Gold Pin Purchase Rules are effective May 1, 2020.

2020 Prizes
Grand Prize – Stay & Play at the Grand Traverse Resort.

  • 3-night overnight accommodations
  • Daily Breakfast for two people at Sweetwater
  • One (1) $500 Resort gift card valid at spa, golf, retail, restaurants and more
  • Dinner for TWO at the Award Winning Aerie Restaurant – Dinner with a View! (value: $100)
  • $500 in Downtown Traverse City Gift Cards
  • One (1) GT Resort gift set, including logo apparel and merchandise (value: $200)

2nd Prize - (2) Flights on United Airlines. (Certain terms and conditions apply. Tickets are good for all US 48, Alaska, Canada, Caribbean and Mexico)

3rd Prize - 55"-60" LED HD TV with Sound Bar from Best Buy

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