National Cherry Festival

July 4th to 11th, 2015

Traverse City, MI

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National Cherry Festival’s ‘Festival Foundation’ and Verizon Wireless’ HopeLine® Team Up

April 14, 2010, 12:01 pm

A $5,000 Donation is Presented to WRC From the Collection of No-Longer Used Wireless Phones

(TRAVERSE CITY, Mich.) April 19, 2011 --–

Through a partnership between the National Cherry Festival ‘Festival Foundation’ and Festival presenting sponsor Verizon Wireless and its HopeLine® program a $5,000 donation will go to the Women’s Resource Center of Traverse City. The donation will help prevent domestic violence and educate.

The Women's Resource Center provides education, support, counseling, housing and advocacy - through community collaboration - to end domestic and sexual violence and promote an equitable, safe environment for all.

Verizon Wireless is a recognized corporate leader for its commitment to preventing domestic violence and raising awareness of the issue. Through the collection of no-longer used wireless phones, batteries and accessories from any wireless service provider Verizon Wireless was able to contribute $10,000 to the ‘Festival Foundation’. Verizon Wireless’ HopeLine® program puts the nation’s most reliable wireless network to work in its communities by turning unused wireless phones into support for victims of domestic violence.

This year, as the company teams up with the National Cherry Festival to collect phones, Verizon Wireless will contribute up to $10,000 to the National Cherry Festival Foundation. The Festival Foundation is a public charity dedicated to providing leadership in response to changing community needs.

Once again this year, Festival officials are asking Festival-goers and volunteers to bring their no-longer-used wireless phones to the Verizon Wireless display at the Festival Open Space during the week of the National Cherry Festival, July 2 through 9, 2011. Collection boxes are also located at the NCF office (120 East Front Street, Suite 301, Traverse City) and Verizon stores statewide.

The collected phones will be either refurbished or recycled. With the funds raised from the sale of the refurbished phones, Verizon Wireless donates wireless phones and airtime to domestic violence survivors, and provides funding and other contributions to local non-profit domestic violence shelters and prevention programs.

Through the recycling efforts of HopeLine®, more than 200 tons of electronics waste and batteries have been kept out of landfills. Since October of 2001 when Verizon Wireless launched its national recycling program, 1.6 million phones have been properly disposed of in an environmentally sound way.

The National Cherry Festival presented by Verizon Wireless will take place along the shores of West Grand Traverse Bay in the Cherry Capital of the World, Traverse City, Michigan July 2nd through July 9th, 2011. Visit the Festival’s Web site at www.cherryfestival.org for an up-to-the minute schedule of events and information, as well as National Cherry Festival ‘Festival Foundation’ information.



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